Challenge Journal #2 – Who is my Audience?

As I begin to finally put pen to paper and make progress on my Capstone Project, there is one question that continues to cloud my thoughts: Who is my audience?

The more I write, the more I feel that nobody will want to read what I write. Even when I can muster up an engaging and dynamic explanation about a particular food experience I have, my excitement is diminished by this fear.

Rationally, I know that my ideal audience is anyone that is interested in cooking. Adding modern media references and food trends might help me to refine this audience even further to a younger group of home cooks. However, I fear that this population is small — too small. Do you have any ideas on how to, perhaps, appeal to a larger group? Is this needed?

How do you combat the fear of not being read?

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