The more I’ve gotten into reading for pleasure online, the better I have realized my ideal type of work I prefer to interact with. I’ve always been a huge fan of long, informative articles on topics I admire such as Detroit sports, college culture and anything Michigan. If a writer attracts my attention in a topic of interest for the first 30 seconds it takes me to read their piece, I’m hooked.
With my discovery of booming centers of creativity like BuzzFeed, The Rsvlts, and The Daily Pregame (formerly known as College Town Life), I have become an avid reader of not only blocks of text pieces, but ones that incorporate impressive infographics, list and memes. I browse these sites for laughter, inspiration and occasionally to learn about something that I was uninformed of before. I look forward to updates and love going through the archives to stumble across articles I might have already read but wouldn’t mind reading again. It’s sites like these, with much user-generated content, that get me excited about writing and what you can do with it beyond the bounds of the English language.
As much as I enjoy these websites, I find myself being turned off from BuzzFeed video or the same material presented in video form. I was trying to figure out why I can go through Jimmy Tatro’s entire video library and not be bored, but resist watching a segment like two-minute 10 Scrumptious Facts About Your Favorite Cereal Brands or one of the other playful videos found on their site. I think this is because I can’t easily scroll through a video and get a sense if I want to “read” it fully or not, or even skim it. Short videos are meant to be watched all the way through, and with my busy schedule I’d rather spend 30 seconds skimming a BuzzFeed article than taking a full two minutes on a BuzzFeed video.
This article over video preference is somewhat topic specific though. If a video headline really caught my eye I wouldn’t hesitate to watch that. But with the wide range of videos on the net, I’d rather spend my time watching Ted Talks or ESPN’s 30 for 30 series or movies I’ve been dying to see but haven’t got around to or Netflix. Producers of culture and content are vying for our time, our screen time and intellectual time.
Even we are engaging in trying to get each other’s attention through flashy titles and strong writing that will get a reader through to the very end of our pieces. It’s a tricky thing, both muddling through a sea of content and producing content ourselves to be muddled through and plucked out as worthy of attention. Sometimes I feel as if even trying is a winless battle in a place where the top dogs leave little room for other mutts to emerge.
As we become more digitally saturated, I hope that I’ll eventually like to watch videos more often but until that time, I’ll take my learning traditionally, through text. Even though it’s old-fashioned, it feels more comfortable to me.